We’ve actively chosen to grow our most valuable ingredient – basil – in a UK-based vertical farm. We sat down to chat with James, the founder of the Jones Food Company (which grows our basil) and Romy, who works in produce sales for the company, to understand more about vertical farms, what their benefits are, and how they can genuinely change the efficacy and quality of an ingredient.
We’re Hitting the Shelves at Waitrose
We’re proud to announce that BAZ & CO is now available at Waitrose, as part of their BrandsNew programme supporting pioneering British brands. This marks a major milestone for us — bringing our all-natural, farm-to-face skincare to even more men across the UK.
Cycling has always been our founder James’ reset button. That’s why we’re proud to be Le Blanq’s official skincare supplier.
Le Blanq isn’t just about the ride—it’s world-class roads, Michelin-starred dining, and a like-minded community. And just as great food fuels performance, our formulas refresh and restore post-ride.
Find us at Le Blanq events from Mallorca to Napa Valley, or join a ride back home.
Meet William Church, one of the men leading Joseph Cheaney & Sons. His mornings start with a BAZ & CO exfoliator, a quick shower, and a bowl of porridge before tackling the day. Balancing business, fitness, and family, he stays active while driving Cheaney’s growth and preserving British craftsmanship. Read more.
